With tons of different career paths, the world of digital marketing is growing bigger by the year. Digital marketing has become a sphere where different skill sets and abilities can be greatly appreciated.
No matter where your skills are mostly used, whether that’s management, marketing, business, tech, and creativity, the world of digital marketing will always have space for you to practice your trade.
Due to the increasing popularity of such industry, we have decided to break down a list of the best jobs in the world of digital marketing.
1. Content Managers and Strategists
Content managers might as well be the core, or center, of operations for any agency. Content managers have a lot to do on their plate from managing a team of writers to understanding how to create SEO- friendly content, to organizing and storing the available content. It’s their job to come up with the best possible strategies for each subset of the marketing plan and to drive traffic through engaging content. Content managers are also in charge of all the social media and they need to work and cooperate with clients on a daily bases.
2. Virtual Reality Developers and Editors
VR is quite new technology at the time of writing, however, that doesn’t mean that there aren’t any virtual reality developers and editors who are trying to put out their product on the market. Virtual reality devs use a combination of two crafts, the first is graphics and special effects, and the second one is closely tied to creativity. People from the video arts niche tend to migrate and start over as virtual reality developers, as the general consensus is that VR will be a huge thing in the future. Virtual Reality Developers and Editors might well become the best sought after digital marketing jobs in the future.
3. SEO and SEM Experts
SEO and SEM is the backbone of every digital marketing campaign, and experts in SEO and SEM tend to be very highly rewarded. This is because a strong SEO and SEM will result in your business ranking higher on Google.
As they are the leading source of organic traffic, SEO and SEM experts are highly sought after and those who can display a solid understanding and combine with digital marketing will usually earn a higher salary.
Every business will love to rank as high as possible on Google and other search engines, and they will hire the best people and pay them the money for it.
4. UX Designer
UX Designers, or User Experience designers, are responsible for the development of websites and applications for digital marketing purposes. UX designers could be more versed in the technical aspect, or the designing aspect, or even both.
UX designers need to have a deeper understanding of the entire user experience while deeply focus on digital marketing. They need to understand how a client, or a customer, will feel while trying out their product. They take the lead role on projects and the entire projects revolve around his/her thoughts on how a client would feel about their application or website. The user experience plays a key role in the UX designer’s judgment of how the app or website should be approached from the start and right to the end.